UX Tuesday (Brno): A Recipe for a Research Driven Team

Details Ever tried to get people excited about research and felt like you were offering overcooked broccoli at a BBQ? Then you should join us for another UX Meetup in Brno!

Ingredients for Tuesday's meetup recipe:

• 1 Speaker of the day: Ondřej Glaser
• Tall ginger trying to explain stakeholder communication? ✅
• User researcher, UX Lead and psychologist talking about food? ✅
• Dungeon master and nerd passionately telling you about the importance of personal relationships? ✅
• Surfer giving advice on how to shred waves? 🤙🏻
• 1 Topic for the day:

We’ve all been there: pitching research (or any approach to people who don't want to change what “is working”) can be demanding and stressful. While creating research strategies and building a research culture in companies, I crafted a framework to help others recognize the strength of research. This framework became my go-to recipe for success - a simple set of steps that makes research irresistible instead of intimidating. And it's incredibly similar to a mundane thing: hosting a dinner party. 🥂

In this talk, I’ll share the 5 steps I am using to turn skeptics into fans: from getting to know your “guests” and serving small, tasty wins, to tailoring insights to each stakeholder’s appetite and delivering results while the hunger is real. You’ll hear real stories and practical tips and how-tos. Come hungry - you’ll leave with a recipe for making research the dish everyone asks for seconds of. 😋

• 1 UX community
• A pinch of refreshments
• A couple of good conversations

Agenda: 17:30 Doors open and networking 18:00 Talk and Q&A 19:00 Continued networking 20:00 Farewells

We're looking forward to seeing you!

• Grafika, multimédia a design
• Meetup